This page is the hub for performance & formulation. Start here, then dive into the focused guides below.
Recommended reading
- How to choose between multiple “top suppliers” for the same ingredient.
How to choose between multiple “top suppliers” for the same ingredient. — practical definitions, checklists, and what to ask suppliers. - How to compare potency claims across suppliers.
How to compare potency claims across suppliers. — practical definitions, checklists, and what to ask suppliers. - What lab data formulators value most.
What lab data formulators value most. — practical definitions, checklists, and what to ask suppliers. - Which ingredients are trending in consumer supplements (2025).
Which ingredients are trending in consumer supplements (2025). — practical definitions, checklists, and what to ask suppliers.
What this hub covers
- Key definitions and why they matter
- Practical checklists and “what good looks like”
- Common pitfalls and how to avoid them
- Links to in-depth, related guides
Want a guide added? Open the contact form and tell us what you’re stuck on.